About Justin Bieber My World TourDreaming of becoming a hockey star, the Canadian youngster used to practice signing his autograph. Instead, Justin Bieber, 15, is the biggest overnight music sensation of the YouTube era. This fall, he became the first solo artist to place four songs in Billboard's top 40 before he released his debut album.
Everyone wants a piece of this pop supernova, from the MTV Music Video Awards (where Bieber presented a prize) to "The Today Show" (where he drew the year's biggest audience) and "The Ellen DeGeneres Show" (where he appeared twice in two weeks). Usher and Justin Timberlake both courted the kid to sign a record contract. (Usher prevailed.)
"One Time" was his official first single on Island Def Jam Records. Its video has garnered more than 17 million YouTube views, with the song peaking at No. 20 on Billboard's Hot 100. Since then, Bieber has released three singles, with "One Less Lonely Girl" rising to No. 16.
His music is the kind of bouncy, bubblegum, puppy-love material that tween girls have been buying for decades, whether it was Frankie Avalon (ask your grandma), Donny Osmond (ask your mom) or Aaron Carter (ask big sister). The difference is that beat-conscious Bieber has not been manufactured by TV or the usual show-biz machine. He's a self-made phenomenon.
Cute looks, a sweet tenor and A-list songwriters and producers don't guarantee tween success, of course. Bieber's handlers have been subjecting him to finishing school while he's been on tour, performing mostly at radio-sponsored shows.